In social media, What’s more important? The technology or the user experience?
Recently, I had the opportunity to sit down with Kim Kobza, the CEO of Neigborhood America. If you are not familiar with NA, they are one of the top players in the social media platform space. To say...
View ArticleWhere does UGC rank on your trust meter? 10 perspectives on User Generated...
This is going to be an ongoing viral tweet. and I will continue to update. I think it’s a very important topic. I’m going to start off with a great post from Steve Rubel titled ethical social media...
View ArticleYou have no idea how much you know
I was on the phone yesterday with a student from Columbia U who is doing her Masters thesis on a certain aspect of social media. We were on the phone because we exchanged a bunch of emails and she...
View ArticleSocial Media best practices. Part 1.
Awhile back, Ari Herzog who writes a wonderful blog over at AriWriter.com asked me to do a guest post on his blog for a series he’s doing on social media best practices. Rather than give him the usual...
View ArticleSocial media is free…but I’m not
It’s been one of those days… so I’m going to allow myself just a wee bit of time before I snap out of it. I’m going to vent. It started this morning when I heard back from a prospective client who...
View ArticleNurture the connection not the platform
I’ve come across in recent days a number of people and their blogs who have struck a chord with me in a good way. I have found them in oh so many ways, but the bottom line is that I have found them....
View ArticleWhat drives participation in a social network?
If you’re a social media consultant like Jay Baer, or a larger organization like Accenture for instance, one of the constant constants in social media is the amount of education required to get people...
View ArticleThere are no take backs in social media…
Originally I was going to write about how NFL players not playing this past Sunday were tweeting during the NFC championship game about how Quarterback Jay Cutler seemed to NOT want to go back in...
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